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Organic groceries cost nearly 40 percent more
than store-brand items, but the market for organic foods continues to
increase, a study finds.

The study by IBISWorld says the average cost of a cart of store-brand
groceries in the United States is about $100, while organic groceries
cost $140.

Is the price difference worth it? Consumers think so. The market for
organic groceries has increased by 4 percent this year. But consumers
are more apt to buy organic or natural products when the prices are
comparable to traditionally produced groceries, a separate study says.

And an online publication that covers traditional production
agriculture called the price difference in the IBISWorld study
staggering” and argued that there’s no nutritional difference between
organic and regular groceries.